The responsible party for the purposes of the Basic Data Protection Regulation, other national data protection laws of the Member States and other data protection regulations is:

Extreme Tent Technology CO., LTD.
No. 337, Xuanshanxia Village, Heshang Town,
Xiaoshan District, Hangzhou,China
Email：info@extremetent.com
Website：https://extremetent.com/

In principle, we process users’ personal data only to the extent necessary for the provision of a functioning website and our content and services. We process users’ personal data only on a regular basis with their consent. Exceptions apply if prior consent cannot be obtained for factual reasons and if the processing of data is permitted by law.

Legal basis for processing personal data
If we have obtained the data subject’s consent for the processing of personal data, Article 6 (1) lit. a of the EU General Data Protection Regulation (GDPR) serves as the legal basis.

Article 6 (1) lit. b of the GDPR serves as the legal basis when processing personal data is necessary for the performance of a contract to which the data subject is a party. This also applies to processing operations necessary for the performance of pre-contractual actions.

If processing personal data is necessary to fulfil a legal obligation of our company, Article 6 (1) lit. c of the GDPR serves as the legal basis.

If processing is necessary for the purposes of the legitimate interests of our company or of a third party and the interests, fundamental rights and freedoms of the data subject do not override the overriding interests, Article 6(1)(f) of the GDPR serves as the legal basis for processing.

Data erasure and storage period
The personal data of the data subject shall be erased or blocked as soon as the purpose of storage ceases to exist. In addition, such storage may be provided for by the European or national legislator in EU regulations, laws or other regulations to which the controller is subject. The data shall also be blocked or erased at the expiration of a storage period prescribed by the aforementioned standards, unless further storage of the data is required for the conclusion or performance of a contract.

Description and scope of data processing
With each visit to our website, our system automatically collects data and information from the computer system that accessed the computer. The following data is collected here:

(1) Information about the type and version of the browser used
(2) The user's operating system
(3) The user's Internet service provider
(4) Date and time of access
(5) The website from which the user's system accessed our website
(6) The websites that the user's system accessed via our website

This data is also stored in the log files of our system. The user's IP address or other data that allows the data to be assigned to the user remains unaffected. This data is not stored together with other personal data of the user.

Legal basis for data processing
The legal basis for the temporary storage of data is Art. 6 Para. 1 lit. f GDPR.

Purpose of data processing
The temporary storage of the IP address is necessary for the system to deliver the website to the user's computer. For this purpose, the user's IP address must be retained for the duration of the session.

For this purpose, we process the data on the basis of Art. 6 Para. 1 lit. f GDPR.

Storage period
The data is deleted as soon as it is no longer necessary for the purpose for which it was collected. When data is collected for the provision of the website, it is deleted at the end of the respective session.

Possibility of objection and deletion
The collection of data for the provision of the website and the storage of data in log files are essential for the operation of the website. Therefore, there is no possibility of objection on the part of the user.

Description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the Internet browser or Internet browser on the user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that uniquely identifies the browser when the website is reopened.

We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after page switching. The following data is stored and transmitted in cookies:

(1) Language settings
(2) Items in the shopping cart

Google Analytics
We also use the software tool Google Analytics. In this context, so-called analytical cookies are used, which allow an analysis of the user's browsing behavior. The software places cookies on the user's computer. If you access a single page of our website, the following data is stored:

(1) The (anonymous) IP address of the calling system of the user
(2) The website called up
(3) The website from which the user came to the visited website
(4) The subpages called up from the called up website
(5) The duration of the visit to the website
(6) The frequency of website calls

When using analytical cookies, we use the "activate IP anonymization" function of the program provided by Google Analytics. However, this will truncate the user's IP address beforehand to Google within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address provided by Google Analytics will not be merged with other Google data.

We have entered into a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Preventive
The cookie is stored on the user's computer and transmitted to our website via this. You can therefore control the use of cookies. By changing the settings in your internet browser, you can disable or restrict the transmission of cookies. Already saved cookies can be deleted. In this case, some functions of our website may not be fully utilized. In addition, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of these data by Google by downloading the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en

You can prevent the collection of your data by Google Analytics by clicking on the following link: https://tools.google.com/dlpage/gaoptout/eula.html

Purpose of data processing
Without the use of cookies, certain functions of our website cannot be provided. For this purpose, the browser must be identified even after page switching. Processing the user's personal data enables us to analyze the user's browsing behavior. By analyzing the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. For this purpose, our legitimate interest lies in the processing of data in accordance with Art. 6 Para. 1 lit. f GDPR. The anonymization of the IP address fully takes into account the user's interest in personal data protection. For more information on how user data is processed on Google Analytics, please refer to the Google privacy policy: https://support.google.com/analytics/answer/6004245?hl=de

Storage period
We delete the data as soon as it is no longer necessary for our logging purposes, at the latest after 14 months.

Conversion measurement and custom audiences with Facebook
Pixel Facebook Pixel is a JavaScript code that can be used to track and optimize conversions and to capture remarketing target groups (custom audiences).

Conversion tracking uses a specific tracking code (personalized with target indicators) to track the user's path on the website.

Custom Audiences is a target group option that allows website providers to reach Facebook users who have visited their website. These people can be automatically grouped based on specific actions on the website. This information is transmitted to Facebook via a tracking code. A Facebook ID is also recorded. We would like to point out that the personal data of individual users is anonymized for us and encrypted locally on the system. The data is therefore forwarded to Facebook in a secure manner, where it is stored and processed. However, Facebook is able to link it to your Facebook account and use it for its own advertising purposes in accordance with Facebook's data usage guidelines. Information on Facebook's data usage policy can be found at: https://www.facebook.com/about/privacy/.

The encrypted data is only used for the matching process, is not shared with third parties or other advertisers and will be deleted immediately after the matching process is completed. You can opt out of the use of Facebook Pixel at the following page: https://www.youronlinechoices.eu

Facebook Custom Audience with email address
Facebook Custom Audiences is a remarketing campaign in which advertisers use an algorithm to encrypt the email addresses of their customers collected and used for this purpose and upload this non-personal checksum (hash value) to the Facebook servers. Facebook can compare this transmitted data with its stock of encrypted user IDs and save the matches in the advertiser's customer account as "customer audiences" (= user-defined target groups) and deliver advertising in a targeted manner. At the end of the comparison, all uploaded hash values are deleted again.

For more information on the scope of the investigation and the further processing and use of data by Facebook Custom Audiences, please refer to Facebook's data protection guidelines, which can be found at https://www.facebook.com/ads/website_custom_audiences/ and https://www.facebook.com/privacy/explanation, among other places. The conditions for Custom Audiences can be found at https://www.facebook.com/ads/manage/customaudiences/tos.php You can opt out of the collection and use of information for online advertising to specific audiences by following this link: https://www.facebook.com/ads/website_custom_audiences/

Google Custom Match with email addresses
With Google Customer Match, advertisers import their own lists of customer email addresses into their Google AdWords account, which are encrypted using an algorithm. Customer Match compares anonymous email lists from AdWords with the registered user's own database, making it possible to create targeted ads in Google Search, YouTube and Gmail and to optimize campaigns independently. In addition, Google can track similar customers with similar interests based on the uploaded user lists.

With the "Customer Match" function, Google creates a central source of information for retargeting customers (i.e. recording visitors on one website and targeting them again with targeted advertising on other websites). The guidelines for the "Customer Match" function apply to data provided by advertisers: https://support.google.com/adwordspolicy/answer/6299717?hl=en . For more information, see Google's privacy policy: https://www.google.com/intl/en/policies/privacy/. You can edit your personal data and privacy settings in Google "My Account": https://myaccount.google.com/intro?hl=en

Google Remarketing / Google Ads
This website uses Google Remarketing, a software used to provide interest-based advertising to users of our website. Google Remarketing uses cookies (see above). The data processing in this context is based on Art. 6 Para. 1 f DS-GVO. Users of this website can technically prevent this functionality by deactivating JavaScript and cookies in their web browser.

For more information on the necessary settings, please refer to the product descriptions and instructions of the respective browser providers. Users can also deactivate Google using a browser plug-in and thus prevent data processing by Google. For more information on the terms of use and data protection of Google Remarketing/Adwords, please visit https://policies.google.com/technologies/ads?hl=en.

Description and scope of data processing
You can send us our newsletter by submitting information in the form. When submitting the form, the data entered in the input box will be transmitted to us. During the submission process, we will obtain your consent to the data processing and refer to this privacy policy. In this case, the newsletter will only send direct advertising of our own similar goods or services. No data will be transferred to third parties during the data processing for sending the newsletter. The data will be used exclusively for sending the newsletter. These data are:

(1) First name
(2) Last name
(3) Company
(4) E-mail address
(5) Telephone number
(6) Country
(7) Your request

There is a business mailbox on our website that can be used for e-mail contact. If the user is aware of this possibility, the data entered in the input mask (sometimes optional) will be transmitted to us and stored.

When sending a message, the following data is also stored:

(1) Date and time of registration

For the processing of data during the sending process, we obtain your consent and refer to this privacy policy.

Alternatively, you can contact us at the e-mail address provided in the imprint. In this case, the user's personal data transmitted by e-mail will be stored.

In this context, the data will not be disclosed to third parties.

Legal basis for data processing
The legal basis for the processing of data is the consent of the user. Art. 6 para. 1 lit. a GDPR.

The legal basis for the processing of data transmitted in the course of sending e-mails is Art. 6 para. (1) lit. f GDPR. If the e-mail contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. (1) lit. b GDPR.

Purpose of data processing
The user registration is necessary for the performance of a contract with the user or for the execution of pre-contractual measures.

Storage period
The data will be deleted as soon as they are no longer necessary for the purposes for which they were collected.

Objection
The user may withdraw his consent to the processing of personal data at any time. The revocation can be made freely and should be sent to the above-mentioned person in charge by e-mail, fax or, if possible, by letter. In this case, all personal data stored in the course of the contact will be deleted.

If the controller processes your personal data, you are considered a data subject within the meaning of the GDPR. Every data subject has the right to information pursuant to Article 15 of the GDPR, the right to rectification pursuant to Article 16 of the GDPR, the right to erasure pursuant to Article 17 of the GDPR, the right to restriction of processing pursuant to Article 18 of the GDPR, the right to object pursuant to Article 21 of the GDPR and the right to data portability pursuant to Article 20 of the GDPR. In addition, there is a right of appeal to a data protection supervisory authority. In addition, you have the right to revoke your privacy declaration at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal. If you have any questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data as well as the withdrawal of any given consent or objection to a specific data use, please contact the controller mentioned in our website imprint.